Privacy Policy

This website (“website”) is operated by Alexandra Hunt Trading Ltd. Throughout the website, the terms “we”, “us” and “our” refer to Alexandra Hunt Trading Ltd, company number 09596399. We are registered in England and Wales at Prama House, 267 Banbury Road, Oxford OX2 7HT, United Kingdom.

To help us achieve our goal of providing the highest quality products and services, we use information from our interactions with you and other customers, as well as from other parties. Because we respect your privacy, we have implemented procedures to ensure that your personal information is handled in a safe, secure, and responsible manner. We advise you to revisit our privacy policy regularly in order to ensure that you are aware of any modifications or updates to the ways in which we collect and use your personal information.


We are committed to handling your personal information with the highest standards of information security. Personal information provided on the website and online credit card transactions are transmitted through a secure server. You can tell that your data is secure by looking for the padlock icon next to the website address. However, as no data transmissions over the internet can ever be guaranteed as 100% secure, we cannot accept responsibility for an unauthorised access or loss of personal information that is beyond our reasonable control.

We do not store any payment details. Our provider for online payments, Stripe, has been audited by a PCI-certified auditor and is certified to PCI Service Provider Level 1. This is the most stringent level of certification available in the payments industry. For more information please visit Stripe’s security page.

Cookies, web beacons and how we use them

A “cookie” is a small data file stored by your Web browser on your computer or mobile device [hard drive]. It allows us to recognize your computer (but not specifically who is using it) upon entering our site by associating the identification numbers in the cookie with other customer information you have provided us. That customer information is stored on our secured database. A “web beacon” or “pixel tag” or “clear gif” is typically a one-pixel image, used to pass information from your computer or mobile device to a website.

We use cookies and web beacons to keep track of what you have in your shopping cart and to remember you when you return to the website as well as to identify the pages you click on during your visit to our site and the name of the website you visited immediately before clicking to the Alexandra Hunt Trading Ltd website. We use this information to improve our site design, product assortments, customer service, and special promotions.

You can, of course, disable cookies and web beacons on your computer by indicating this in the preferences or options menus in your browser. However, it is possible that some parts of our website will not operate correctly if you disable cookies.

We may also use web beacons, and other technologies, to help track whether our communications are reaching you, to measure their effectiveness, or to collect certain non-personal information about your computer, device, or browser in order to allow us to better design future communications to you.

We may contract with third parties who may use cookies and web beacons and collect information on our behalf or provide services such as credit card processing, shipping, promotional services, or data management. We call these thrid parties our Customer Care Partners. These third parties are prohibited by our contract with them from sharing that information with anyone other than us or our other Customer Care Partners.

The information we collect

Generally, you may browse the website without providing any personally identifiable information. However, we may ask you to provide personally identifiable information at various times and places on this website. In some cases, if you choose not to provide us with the requested information, you may not be able to access all parts of this website or participate in all of its features.

We receive and store any personally identifiable information that you enter on the website, whenever you shop with Alexandra Hunt Trading Ltd — online, through our catalogues, or in our stores, or information you give us in any other way, such as by subscribing to our catalogues, email, or mobile messaging.

This includes:

  • Registration Details, e.g. Title, Name, Postal Address, Email, Telephone / Mobile Number.
  • Card Payment Details used for transactions: Card Name, Number, Expiration Date, CSV number, Billing and Delivery Address
  • Username and Password
  • Purchase and Returns History.
  • Customer Service information including enquiries, comments and information exchanged with our customer service team.

If you use one of our services, or participate in one of our surveys, promotions, or sweepstakes, we may ask for additional information, such as your age, interests, or product preferences. From your purchases and other interactions with us, we obtain information concerning the specific products or services you purchase or use.

When you visit this website, our web server automatically collects anonymous information such as log data and IP addresses, and may collect general information concerning your location. We may use the automatically collected information for a number of purposes, such as improving our site design, product assortments, customer service, and special promotions.

How we use the information we collect

We use the information we collect for various purposes, including:

  • To complete your purchase transactions;
  • To provide the services you request;
  • To send you our catalogues and other offerings by mail;
  • To identify your product and service preferences, so we can notify you of new or additional products, services, and promotions that might be of interest to you;
  • To notify you of product recalls or provide other information concerning products you have purchased;
  • To improve our merchandise selections, customer service, and overall shopping experience.

Others with whom we may share your information

We may share your personal information with our suppliers, service providers and other contractors to fulfil orders that you place with us and to provide the services you request. All third parties with whom Alexandra Hunt Trading Ltd may share your information are subject to contractual obligation to store any such information securely.

We will never sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

Our mailing lists


From time to time you may receive promotional emails from us about our products and services. If you do not want to receive emails from Alexandra Hunt Trading Ltd., you can click on the “Unsubscribe” link at the bottom of any email communication sent by us. You should allow 5 business days from when the request was received to complete the removal, as some of our promotions may already have been in process before you submitted your request.

Please note, even if you are not subscribed to our email communications, if you place an order with us we will email you with a confirmation email. We may also contact you by email or telephone if we have questions about your order.

Postal communications

You will receive postal communications from us only if you have asked to receive them. If you do not wish to receive communications from us via post, then let us know at and we will remove you from our postal mailing list. Please note, we may print catalogues and postal communications up to twelve weeks in advance and so during this period you may receive further catalogues or postal communications.

How can I subscribe to the mailing list?

If you have previously unsubscribed from our mailing list, you can easily subscribe again by contacting us at or by clicking here.

Online account registration

To make online shopping faster and easier, you may register on the Alexandra Hunt Trading Ltd website for an online account. As a registered customer, you only have to enter your shipping addresses and billing information once; they will be securely stored with us for your future use. Using your name and a password of your choice, you may access your account online at any time to add, delete, or change information.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites, and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

  • whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
  • if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us, or clicking on the unsubscribe or optout link in our email marketing emails

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee may be payable. If you would like a copy of the information held on you, please contact us using the information below.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible. We will promptly correct any information found to be incorrect.


By using this website, you accept the policies set forth in this Security, Cookie and Privacy Policy.

Any Questions?

We respect and are committed to protecting your privacy. If you have any questions we will do our best to provide additional information or answer any questions that you may have.

Write to:

Customer Service
Alexandra Hunt Trading Ltd.
Prama House
267 Banbury Road
Oxford OX2 7HT
United Kingdom


Last updated: November 2017.